Ngomhla we-13 ku-Epreli, i-arhente yophando lwemarike yehlabathi i-Omdia yakhupha ingxelo yamva nje yentengiso yehlabathi, yokuba ngo-2021, iBOE yabeka kwindawo yokuqala nge-62.28 yezigidi ezithunyelwayo zephaneli ye-LCD kamabonakude ehlabathini, ekhokela ihlabathi iminyaka emine ilandelelana.Ngokubhekiselele kwindawo yokuthunyelwa kwempahla, iphinda ibeke kwindawo yokuqala kwimarike yepaneli yeTV kunye ne-42.43 yezigidi zeemitha zee-square zempumelelo yokwenene.Ukongeza, ukuthunyelwa kwe-BOE kwemiboniso yekristale elulwelo eqhelekileyo njengee-smartphones, iitafile, iincwadana zamanqaku, iimonitha kunye neziboniso ezintsha ezingaphezulu kwee-intshi ezisi-8 kwizithuthi zinombolo yehlabathi.1.
Ukusukela ngo-2021, ungquzulwano lwe-geopolitical yehlabathi luye lwabonakala, kwaye imakethi yabathengi behlabathi iphantsi koxinzelelo ngenxa yezinto ezifana nokunyuka okubukhali kwamandla kunye namaxabiso okutya, kwaye amashishini ajongene nemingeni ethile.U-Xie Qinyi, umlawuli ophezulu wophando wecandelo lokubonisa i-Omdia, uthi i-BOE iyaqhubeka nokwenza kakuhle kwimarike yokubonisa yehlabathi.I-BOE ibeke indawo yokuqala kwihlabathi ukususela kwikota yesibini ye-2018 njengomboniso weTV kunye nesidingo esikhulu sendawo yokubonisa umthamo we-semiconductor.Ngokwengxelo yamva nje yokuthunyelwa kwe-Omdia, ukuthunyelwa kwephaneli ye-TV ye-BOE kwafikelela kwi-5.41 yezigidi zeeyunithi ngoFebruwari 2022, eqhubeka nokuhlala eyinombolo yehlabathi.I-1 enesabelo esiyi-24.8%.
Njengeshishini elikhokelayo kushishino lokubonisa, i-BOE inomgangatho wokuqala wehlabathi wokubonelela amandla kunye nefuthe lemarike elikhokelela kushishino ngenxa yenzuzo yesikali eyenziwe yi-16 semiconductor imigca yokuvelisa e-China.Ngokuka-Omdia, i-BOE ayibekanga nje indawo yokuqala kwihlabathi jikelele ngokwemiqathango yokuthunyelwa kunye nengingqi ngo-2021, kodwa iphinde yabala iipesenti ezingama-31 zokuhanjiswa kweTV kubungakanani obukhulu be-65-intshi ye-TVS okanye ngaphezulu.Kwimarike yokubonisa i-TV ye-Ultra, ukuthunyelwa kwe-BOE ye-4K nangaphezulu kweemveliso ze-TV zenza i-25%, kwaye ibekwe kwindawo yokuqala emhlabeni.
Kwiminyaka yakutshanje, iinzuzo zetekhnoloji ye-BOE kunye nokhuphiswano lwentengiso yemveliso ziye zaphuculwa ngokuqhubekayo ngelixa umthamo wayo uphuculwe.Iqalise iimveliso ezibonisa isiphelo esiphezulu njenge-8K ultra HD, i-ADS Pro kunye ne-Mini LED, kwaye iqokelele oovimba obunzulu bobugcisa kwi-OLED yobungakanani obukhulu.Kwintsimi ye-8K ye-Ultra HD, i-BOE yazisa ngamandla i-55-intshi yokuqala ye-8K AMQLED yokubonisa iprototype.Kutshanje, iimveliso zayo ze-110-intshi ze-8K ziphumelele imbasa yoYilo lwamachaphaza eRed yaseJamani, ebonisa amandla ayo obugcisa obuqinileyo.Kwaye iibrendi zeTV ezidumileyo zehlabathi ezixhotyiswe ngeemveliso zokubonisa ze-BOE 8K nazo zenziwe ngobuninzi kwaye zaziswa.
Ngokubhekiselele kwiimveliso ze-Mini ze-LED eziphezulu, i-BOE yadibanisa izandla kunye ne-Skyworth ukusungula i-TV ye-Mini ye-Mini ye-Mini ye-Mini ye-Mini ye-Mini ye-Mini ye-Mini ye-LED, iphumelele ukutsiba okutsha kumgangatho we-Mini LED TV, kwaye iqhubeke nokukhulula iglasi ye-P0.9. isekelwe kwi-Mini LED, i-75 intshi kunye ne-86 intshi ye-8K Mini ye-LED kunye nezinye iimveliso zokubonisa eziphezulu.Ngokubhekiselele kwi-OLED yobukhulu obukhulu, i-BOE iqalise iimveliso ezikhokelayo ezifana ne-China yokuqala ye-55-intshi eprintiweyo ye-4K OLED kunye ne-55-intshi yokuqala ye-8K eprintiweyo ye-OLED yehlabathi.Ukongezelela, i-BOE iye yabeka i-platform ye-teknoloji ye-OLED enkulu e-Hefei, yaqhubeka iphanda kunye nokuphuhlisa iimveliso ze-OLED eziphezulu, ezihlala zikhokela uphuhliso lwezobuchwepheshe kwishishini.
Okwangoku, ubukrelekrele bokwenziwa, idatha enkulu kunye nobunye ubuchwephesha bolwazi besizukulwana esitsha buvelisa usetyenziso olutsha kunye neemeko ezintsha.Iqhutywa yindlela yokuthengisa idijithali kunye netheminali ekrelekrele, imboniselo yelizwe jikelele iya kuzisa umjikelo omtsha wokukhula.Njengeshishini elikhokelayo kushishino lokubonisa, i-BOE ayizange iqalise kuphela uluhlu lweemveliso ezibonisa isiphelo esiphezulu esifana ne-esports TV kunye ne-8K TV kwiminyaka yamuva nje, kodwa yakhuthaza phantse i-200pcs 110-inch 8K TVS kuluntu olukhulu, iikholeji kunye iindawo zemidlalo eBeijing, ukuqinisa ukuphunyezwa kwesicwangciso sophuhliso "Isikrini sezinto".Okwangoku, i-BOE yenze ukuba isikrini sidibanise amanqaku amaninzi, sivelise iifom ezininzi, kwaye sibeke ezinye izigcawu.Ngokuqhubekayo ikhuthaza iitheminali zokubonisa ezikrelekrele ezimelwe yiTV ukuba zidibanise kwiindawo ezininzi, kwaye isebenzisane namashishini anyukayo nasezantsi ukukhuthaza ukwandiswa kwekhonkco lexabiso leshishini.I-BOE iqhuba ishishini lokubonisa ngokuthe ngcembe liphuma kwimothuko "ye-cyclical", ngokupheleleyo ngokubhekiselele kwindlela yoshishino "yokukhula" eqhubekayo, ekhokelela kwishishini lokubonisa kwinqanaba elitsha lophuhliso oluphilileyo noluzinzileyo.
Ixesha lokuposa: Apr-24-2022